Ricardo joined the Gary Sinise Foundation in April 2019 as the Marketing & Communications Director before being promoted to Associate Vice President of Marketing & Communications. He is responsible for leading and implementing the strategic and tactical plans for all Foundation marketing and communications activities.
Ricardo graduated from the University of Notre Dame with a B.A. in Marketing. He has led marketing and communications efforts for the L.A. County Economic Development Corporation (LAEDC), the L.A County Museum of Art (LACMA), L.A.’s only food cooperative (Co-opportunity) and RE/MAX. Earlier in his career he worked in Mexico City as a News Assistant for The Dallas Morning News, and as a Marketing and Communications Coordinator for the Mund Group, a public policy and market research firm in Mexico. Working to honor first responders and veterans resonates deeply with Ricardo. His Grandfather was a WWII veteran, his uncle was a Vietnam veteran and brother-in-law is an Air Force veteran.