Goody’s® Headache Powder Selects Gary Sinise as Grand Marshal for Goody’s® Fast Relief 500

Local Hero, Marine Cpl. Josh “J.B.” Kerns, to Wave the Green Flag on April 1
  
Martinsville, Va. – With only 27 days until the headache-inducing, short-track Goody’s® Fast Relief 500 race at Martinsville Speedway, Goody’s® announced today that award-winning actor Gary Sinise will serve as the grand marshal; while local hero and wounded veteran Marine Cpl. Josh “J.B.” Kerns will wave the green flag to start the 500-lap event on April 1. 

Sinise, currently starring on CBS’ “CSI:NY,” launched the Gary Sinise Foundation in 2011, a non-profit organization that honors defenders, veterans, first responders, their families and those in need by creating and supporting unique programs designed to entertain, educate, inspire, strengthen and build communities. For more information, go to http://www.GarySiniseFoundation.org.

Recently, the Gary Sinise Foundation and The Stephen Siller Tunnel to Towers Foundation (named after a fallen firefighter on 9/11), announced a partnership to build Kerns a “smart home” in his hometown of Ararat, Va., as part of the Building For America’s Bravest Program. Throughout the Goody’s® Fast Relief 500 weekend, efforts will be underway to raise funds and awareness, including a concert with Sinise’s Lt. Dan Band at Martinsville High School on March 31. To make donations to Building For America’s Bravest Program, you can go to http://www.garysinisefoundation.org/help_us/donate or https://tunneltotowersfoundation.org/donate_now.aspx.

The Goody’s Fast Relief 500 will be Sinise’s first time reciting the most famous words in racing — “Gentlemen, Start Your Engines.”

“The Goody’s Fast Relief 500 weekend is going to be an unforgettable weekend, bringing together the best racing in the world with an amazing effort to help J.B.,” said Sinise. “I am so grateful to Goody’s®, Martinsville Speedway and the community for allowing us to be a part of this weekend.”

Kerns, a long-time fan of racing, will serve as the Goody’s® Fast Relief 500 honorary starter. He was injured in Afghanistan in April 2011 when an IED exploded, costing him both legs and his right arm. Since that explosion, Kerns has endured tremendous pain, having undergone extensive surgeries and strenuous daily physical and occupational therapy in Bethesda, Md. 

“When I was growing up I remember sitting down with my family on the weekends and watching the NASCAR races,” said Kerns. “And now, it’s awesome to think that I am going to be the one waving the flag that’s going to start the race.”

“Goody’s® and BC® Powders are known for providing fast relief for tough pain,” said Joseph Juliano, brand director for Goody’s® and BC® Powders. “Being on the front line, in terms of helping those in need and serving our country in combat, Gary and J.B. demonstrate that painful moments can come unexpectedly. We hope the roles we’re giving them for our race become a source of relief and joy in some small way. We salute the commitment and service of both men and look forward to a fantastic Goody’s® Fast Relief 500.” 

Tickets to the Goody’s® Fast Relief 500 at Martinsville Speedway are on sale. For more information, call 877.722.3849 or visit www.martinsvillespeedway.com. For more information about Goody’s® Headache Powder, visit www.goodyspowder.com.  

About Prestige Brands 
Prestige Brands markets and distributes brand name over-the-counter and household cleaning products throughout the U.S., Canada, and in certain international markets. The Company’s core brands now include Chloraseptic® sore throat treatments, Clear Eyes® eye care products, Compound W® wart removers, The Doctors®NightGuard® dental protector, the Little Remedies® and PediaCare® lines of pediatric over-the-counter products, Efferdent® denture care products, Luden’s® throat drops, Dramamine® motion sickness treatment, Goody’s® and BC® analgesics, Gaviscon® antacid, and Beano® gas treatment.

About The Stephen Siller Tunnel to Towers Foundation
The Stephen Siller Tunnel to Towers Foundation is best known for its annual Tunnel to Towers Run which follows Siller’s heroic run from a blocked-off Brooklyn Battery Tunnel to the World Trade Center in a desperate bid to save lives. The Run attracts 30,000 participants, and raises much-needed funds for the Building for America’s Bravest program. For more information go to: www.tunneltotowers.org.

About The Gary Sinise Foundation
The Gary Sinise Foundation is committed to the Building for America’s Bravest program to build smart homes for severely wounded Veterans. For more information go to: www.GarySiniseFoundation.org.

Media Contacts:

Mike Smith
Martinsville Speedway
mksmith@martinsvillespeedway.com
276-956-1543

Crystal Emerick
Aspire Communications
crystal.emerick@aspirecommunications.org
704-361-5230

Dean Siegal
Prestige Brands
dsiegal@PrestigeBrands.com
914-524-6819

Betsy Helgager Hughes
BLH Consulting, Inc.
betsy@blhconsulting.net
404-771-9793